Master in Web Science Shape the Web of Tomorrow!
Produce Consume Cognition Emotion Behavior Socialisation Knowledge Applications Protocols Data & Information Governance WWW Web Science Web science is the socio-technical science that investigates how the World Wide Web evolves given the regulations, technology and content imposed, engineered and contributed, respectively, as an effect of human behavior and how the Web vice versa affects human behavior.
Beispiel: Online Advertisement
Google, Yahoo, Spiegel, Uni Koblenz-Landau,... Ökonomie: – Preisfindung für Links: Generalized Second Prize Auction – Maßnahmen: Marketing Informatik: – Data Mining: Empfehlungssysteme – welche Werbung ist relevant – Web Engineering: Werbenetzwerke – Semantic Web: Suchmaschinenoptimierung Soziologie: – Analyse sozialer Netzwerke – Homophily Informationssysteme – Usability
Andere Beispiele Suchmaschinen Online Communities (Facebook, SAP,...) Liquid Democracy, eParticipation Collaborating on the Web (open source,...) Linked Open Government Data Big Data (Cloud für Social Information Proc.)....
Koblenz: Internationale Avantgarde in Web Science
Study the web!