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Herausforderungen in Bezug auf den Desktop

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Präsentation zum Thema: "Herausforderungen in Bezug auf den Desktop"—  Präsentation transkript:

1 Windows XP Professional Der Unternehmensdesktop von Microsoft Unternehmenserfolg in sieben Schritten

2 Herausforderungen in Bezug auf den Desktop
Kosten Senken von Bereitstellungskosten Senken der laufenden Wartungskosten Senken der Gesamtbetriebskosten Risiken Hohe und schnelle Investitionserträge Maximieren der Umsatzrendite Erfüllen von Unternehmensanforderungen Zeit Effiziente Nutzung von IT-Ressourcen In today’s business environment, ensuring that organizations are equipped with the right tools to optimize both human and financial capital is of paramount concern. Yet investing in information technology (IT) during uncertain economic times can make even the most seasoned executive pause before signing the check. All of you are concerned with growing bottom-line revenue, controlling costs, and improving operating margin. Yet achieving each, is in part, governed by information worker productivity and improved workflow processes, which if effectively improved by IT, can help ensure that these fundamental business goals are realized. However, when it comes to providing direct financial benefit to an organization, the single most important tools in an information worker’s toolkit—the desktop or notebook PC and the productivity software that he or she uses every day—are often the most overlooked and unrecognized enablers of productivity and greater IT efficiency. In a legitimate effort to control costs, many organizations delay their refresh cycle for new PC hardware and with it the adoption of newer PC operating systems and productivity applications. Although this approach saves hard money that improves the bottom line in the short run, it is often not the best long-term decision. Slower adoption of modern hardware and productivity software can stifle productivity from the workers who provide the greatest financial value to the organization and can cost organizations more money from increased IT support requests, increased PC management costs, ineffective security measures, and other direct and indirect IT costs. Wert Optimieren der Personal- und Finanzsituation Erhöhen der Kundenzufriedenheit Höherer Gesamtwert der Anschaffung

3 Gründe für eine Bereitstellung IT als Wettbewerbsvorteil
Kosten Erhöhen der Effizienz im Unternehmen Geringere Betriebskosten Optimierte Unternehmensprozesse Höhere Mitarbeiterproduktivität Wert Erschließen neuer Wachstumspotenziale Schnellere Markteinführungszeiten Leichterer Zugang zu Daten Neue Arten der Kundenbetreuung Key Points: IT is one of the most strategic assets that any company will have Every dollar spent on IT has to help to do two things: (1) to run the business more efficiently and (2) to drive new areas of growth IT will continue to evolve from a cost center to driver of growth for the business Detail: There was a time when Information Technology was merely a back-office concern. At that time, the job of IT professionals was just to install boxes. The purpose of Information Technology was similar to the heating system – to offer the minimal conditions in which people could work and systems could operate. And those attitudes were reflected in the technology itself. Big systems were built to last -- but they were decidedly not built with an eye on returning high value for the investment or to empower a company to create a new product and take it to market faster than competition. Complex systems were created to meet engineering criteria -- but certainly not to work in a flexible fashion to drive competitive advantage. Times have changed. Business is a COMPLEX virtual dynamic of people, groups, partners, customers—all using different systems, devices, and processes, inside and outside the firewall. Competition has become more fierce than ever, and globalization, consumer sophistication, and the proliferation of IT have all changed business dynamics. Successful companies will leverage IT to run their businesses more effectively and to drive value in new areas. IT has evolved and will continue to evolve from a cost center to a driver of growth for the business—a major source of competitive advantage. IT has to not only drive down IT costs (upfront costs, deployment costs, and general manageability costs), but also drive down overall business costs—streamlining business processes and integrating systems to drive operating efficiency. IT has to help companies get more out of every dollar spent on every expense—Recruiting or Operations or Finance. IT has to simplify the complexity that exists in business today. IT must help unlock all the data that companies have across their organizations and turn that into information—to harness a company’s greatest Asset, knowledge. IT has to help drive customer satisfaction—for example, leveraging IT to drive increased customer responsiveness. IT can and will continue to revolutionize industries and markets by changing the very nature of how customers use a business's products and services. We don’t pretend that there’s a silver bullet answer for how a company can leverage IT to achieve all of these things. Different companies have grown differently— and based upon their culture and core competencies, will need to leverage different IT strategies and architectures to achieve success. We recognize these differences and have developed software that forms the backbone of solutions that help customers remain agile and stay ahead in today’s competitive market—to truly empower companies to drive their own individual IT strategies and ultimately their own destiny.

4 Bereitstellungslösung von Microsoft
Unternehmens- wertstudie und Kosten- berechnung QuickStart- und QuickPlan- Dienste Business Desktop Deployment Solution Accelerator Zero Touch Deployment (Automatische Bereitstellung) Schulungen, Portale und Onlinekurse Microsoft has a 7 step plan for successful deployment and adoption – that will help IT to run the business more efficiently and drive new areas of growth Consistently delivering high-quality technology solutions on-time, on-budget is challenging for any business. The Microsoft 7 step process outlined in this presentation is designed to provide guidance – the proven practices of Microsoft and our customers– to help your organization become more successful delivering business-driven technology solutions to your customers. An innovative aspect of this approach is that it covers the lifecycle of a solution from project inception through to live deployment. This helps project teams focus on customer business value, since no value is realized until the solution is deployed and in operation. The envisioning phase addresses one of the most fundamental requirements for project success—unification behind a common vision. You must have a clear vision of what you want to accomplish and be able to state it in terms that will motivate the IT team and the workforce. Envisioning, by creating a high-level view of the projects goals and constraints, can serve as an early form of planning; it sets the stage for the more formal planning process that will take place during the projects planning phase. During the envisioning phase, business requirements must be identified and analyzed. The evaluation phase is when the IT team evaluates the products or technologies that will be used to build or deploy the solution to ensure that they work according to vendors specifications. This is the initial iteration of an effort that later produces a proof of concept and, ultimately, the development of the solution itself. Another activity that must be completed at this milestone is baselining the environment - conducting an audit of the production environment the solution will be operating in. This includes server configurations, network, desktop software, and all relevant hardware. The planning phase is when the bulk of the planning for the project is completed. You've made the decision to deploy. Now, you investigate features, functionality, and requirements, and correlate them to your existing or proposed system so you can design a solution that meets your needs. This stage includes fleshing out the deployment plan, assigning roles and responsibilities, and creating the schedule. Now that you've planned out a system and process, assemble the tools and resources you need to prepare for deployment. The build phase includes building a test lab, running tests, resolving compatibility issues, and laying out the deployment process. Once you have completed this groundwork, install the system to all desktops and servers, test it, and hand it off to users. The deployment phase includes identifying, investigating and solving problems, checking progress against the plan, and coordinating efforts among various groups or people. After deployment, a project review is conducted and a customer satisfaction survey- by which time, the deployed solution should be providing the expected business value that was envisioned in the first phase. The operations phase is focused on the daily operations and system administration activities to run and maintain the desktops across the enterprise. With your system installed, it's time to move on to running, maintaining, administering, and troubleshooting, and to keep the environment current and operating smoothly. Finally, the adoption phase is concerned with realizing the value of your investment – training IT professionals and end-users to get the most out of the capabilities of the products deployed. To maximize the success of information technology (IT) projects, like Desktop Deployment, Microsoft provides packaged guidance on how to effectively quantify, design, develop, deploy, operate, and support solutions built using Microsoft and some third party technologies. This knowledge comes from Microsoft’s experience with large-scale software development and service operation projects, its consultants experience in conducting projects for enterprise customers, and the best knowledge from the worldwide IT industry. Vision Bewertung Plan Ent- wicklung Bereit- stellung Betrieb Anwen- dung

5 Der Nutzen des IT- Bereichs
Vision Rentabilität von Prozessen Geringere Kosten Anpassung an offene Standards und Integration von Legacysystemen Erneute Anwendung bestehender Prozesse Erkennbare Neuerungen Mitarbeiter- rentabilität Leichterer Zugang zu Daten für fundierte Entscheidungen Produktivitätssteige-rung - jederzeit, überall, mit jedem Gerät Vorhandene Fähigkeiten und Erfahrungen nutzen Chancen flexibel nutzen Produktiv Optimale Wirtschaft-lichkeit Microsoft has collaborated with representatives in the industry, academia and the consulting community to develop an open framework for measuring business value called REJ. When building software we focus on these levers, and ask ourselves: How do we deliver the best return? The value opportunity for each of these big levers directs our investment, just as it does your. By identifying common business challenges that our customers face, we can better focus our business value conversation and concentrate on how Office XP can add value in these specific areas. Return on People: Unlock data for better, faster decisions Improve communications and collaboration Build on existing skills, familiarity One-click access to commonly used features Return on Processes: Unlocking corporate data and making it easily accessible to end users Maximize existing business assets Intrinsic integration, open standards (XML) Faster time and lower cost to benefit Return on Relationships: Better integration of customers, suppliers, partners, & LOB applications Better enabling of partners Maximize value to customers with same or less resources Return in Infrastructure: Increase software management, reliability, and security Lower total cost of ownership Support heterogeneous environment Verbunden Zuverlässig Rentabilität von Infrastruktur und Kapital Flexible Interoperabilität Geringere Gesamtbetriebskosten Mobilität ermöglichen und maximieren Heterogene Umgebung unterstützen Entwicklung mit langfristigen Zielen und Möglichkeit für Veränderungen

6 Nutzen des Windows-Desktops
Vision Erhöhen Sie die Unternehmens- und IT-Produktivität durch einen ein-fachen Zugang zu wichtigen geschäftlichen Informationen und eine effi-ziente Zusammenarbeit bei gleichzeitiger Senkung von Bereitstellungs- und Supportkosten. Schneller und einfacher Zugang zu Informationen und Zusammenarbeit mit anderen jederzeit und überall Tools für ein reibungsloses, produktives Arbeiten mit neuen und innovativen Möglichkeiten Flexible, zuverlässige und sichere Desktopplattform für alle Computeranforderungen Kosteneffiziente, zentrale Desktopverwaltung, -wartung und -aktualisierung Companies that deploy and adopt the Microsoft Business Desktop can keep their business agile, helping to improve the return on investment and return on people and giving them a distinct competitive advantage in today’s market. Windows XP Professional and Office Professional Edition 2003 increase IT and organizational productivity by enabling employees to stay connected to critical business information and to collaborate quickly and easily with others, while significantly reducing deployment and support costs because desktop administration is centralized and maintenance and upgrades are more efficient Connected Enable your employees to quickly and easily connect to information and collaborate with others anytime, anywhere Provide your employees with the tools to work smarter and be more productive in new more natural ways Give your employees a flexible, more dependable and secure desktop platform for all their computing needs Fast, consistent and inexpensive access to business information and corporate network-based resources whenever they are needed Empower your employees by giving them the ability to get and stay connected with colleagues, customers and business partners across the country and around the world Allow employees to work on the same files, folders, or Web sites whether they are connected or disconnected from the network Enable connectivity from multiple locations without the need for complex configurations, thereby reducing the cost and time of IT resources Productive Provide your employees with the tools to work smarter and be more productive in new more natural ways Quickly resolve help desk calls by eliminating the need to travel to remote locations to fix problems Maximize the productivity of employees and decrease the number of IT support calls by providing greater up-time for PC users Empower employees to accomplish more in less time and make faster and better decisions without the need for extensive training Enable employees to quickly and easily take their PC’s on the road allowing them to work smarter and be productive in new, more natural ways Dependable Give your employees a flexible, more dependable and secure desktop platform for all their computing needs Guard access to the corporate network and protect confidential customer data Help your business realize its potential, by providing a flexible infrastructure and enterprise-level quality and integrity across you desktop software Best Economics Realize the maximum value from your desktop infrastructure investment at the lowest cost “Most customers have reported up to a 50% reduction in OS-related help desk calls, increased end-user satisfaction, and 10% or better reduction in operational costs. Customers also have been able to leverage newer plug-and-play capabilities to consolidate images and reduce image management costs by 50% or better. At this point, we feel that most new systems should be implemented with Windows XP as the OS” Steve Kleynhans, META Group (February 14th 2003)

7 Zugriff auf Informationen
Schneller, kontinuierlicher und kostengünstiger Zugriff auf geschäftliche Informationen Reduzierung von Arbeitsaufwand und überflüssigen Tätigkeiten durch Automatisierung von Unternehmensprozessen Verbindung mit Geschäftsbereichsanwendungen zur Automatisierung manueller Prozesse und Anwendung von Legacysystemen Erfüllen von Branchen- und Unternehmensstandards, z. B. HIPAA, HL7, Sarbanes Oxley, für eine höhere Kompatibilität Fast, consistent and inexpensive access to business information and corporate network-based resources whenever they are needed • Enable employees to extend the reach of their PC by connecting to smart mobile devices, such as Pocket PCs and cell phones, so they can quickly access information anytime, anywhere (Pocket PC) • Provide support for XML which allows users to invoke rich functionality from within Office 2003 to obtain, validate, and minimize duplication of data from disparate cross-platform data sources such as line of business systems, proprietary applications, and other critical business systems (XML support) Allow employees to work on the same files, folders, or Web sites whether they are connected or disconnected from the network • Mobile employees can take important information with them to be as productive as if they were in the office (Offline Files and Folders) • Prevent the loss of critical information in the event of a crash or theft of an employee's PC (User Data & Settings) • Enable employees to easily, automatically and continuously sync their personal information, web links, and attachments from their PC with their Pocket PC anytime or anywhere (Desktop Active Sync) Enable connectivity from multiple locations without the need for complex configurations, thereby reducing the cost and time of IT resources • Employees can remotely connect to the network at their workplace to access and use important information whenever and wherever they need it (Remote Access and VPN) • Employees can connect to their office computer from home or on the road and access all their applications, files, and network resources as though they were in front of their own computer at the office (Remote Desktop) • Mobile employees go where they want to go - while staying connected through wireless roaming in places like airports, conference centers and even coffee shops (Wi-Fi Support) Gartner Dataquest-Whitepaper Mobile PC-Benutzer mit drahtlosen Verbindungen können ihre Produktivität um 41% steigern und gewinnen 7,5 Stunden pro Woche

8 Whitepaper zum Wert einer hohen Mobiltiät für das Unternehmen
Zusammenarbeit Mit Kollegen, Kunden und Geschäftspartnern im ganzen Land bzw. auf der ganzen Welt in Verbindung bleiben Produktivität für mobile Mitarbeiter jederzeit und überall Optimale Abstimmung auf gemeinsam genutzte Dokumentarbeitsbereiche, LiveMeeting und Business Intelligence Empower your employees by giving them the ability to get and stay connected with colleagues, customers and business partners across the country and around the world • Provide ‘Real-time’ voice, video, and application sharing capabilities to employees can save on travel and long-distance communications costs (Windows Messenger) • Enable teams to more effectively collaborate with colleagues across the country or around the world by creating documents in multiple languages and sharing information across workgroups in different locations (Multi-Language Support and Multi-Lingual User Interface) • Presence detection and instant messaging allows employees to always know if team members are online and easily confer on business matters to take quick and informed decisions (Instant Messaging) Whitepaper zum Wert einer hohen Mobiltiät für das Unternehmen Mobile Benutzer sparen mit Windows XP aufgrund der höheren Mobilität pro Notebook jährlich 259 US-Dollar an Gesamtkosten.

9 Fallstudien zur Konnektivität Integration von Geschäftsbereichs-anwendungen in Office 2003
Die Mitarbeiter einer großen europäischen Bank mit mehr als PCs verbringen mehr als 15 % ihrer Zeit mit vorbereitenden Vertriebsaufgaben auf der Grundlage von Kundendaten. Die Daten werden nur einmal im Monat aus den Geschäftsbereichsanwendungen abgerufen und sind daher für das Vertriebsteam nicht aktuell genug. Daher ist es bei der Erstellung von Verkaufsangeboten eingeschränkt, so dass die Kundenzufriedenheit abgenommen hat. Windows XP/Office 2003 kann die Analyse von Kundendaten deutlich beschleunigen, da die Schritte des Workflowprozesses reduziert und die Kommunikationszyklen verkürzt werden können. Erwartete Verkürzung des gesamten Vertriebszyklus und verbesserte Kundenzufriedenheit, um mehr Darlehen zu bearbeiten. Der Vertriebsindexwert kann voraussichtlich um 1 % und der Vertriebszyklusindex um 0,5 % erhöht werden. Dies entspricht insgesamt einem Kapitalwert von US-Dollar pro PC und Jahr.

10 Tools für ein reibungsloses Arbeiten
Tägliche Aufgaben vereinfachen und in kürzerer Zeit mehr erledigen Schnellere und bessere Entscheidungen ohne nennenswerten Schulungsbedarf Weniger Ausfallzeiten und Produktivitätssteigerung durch höhere Zuverlässigkeit und Sicherheit Empower employees to accomplish more in less time and make faster and better decisions without the need for extensive training • Allow your employees to find files more quickly, format content more easily and work more efficiently by putting relevant features just a click away (Task Pane) • Employees can work faster on multiple tasks at once, even the most demanding line of business applications, while still enjoying impressive system response time (Multi-Tasking) • Employees can quickly resume work on their notebook or mobile device where they left off, maximizing battery life and reducing idle downtime (Standby & Hibernation) • Reduce training costs by providing familiar, flexible tools that empower employees to work with equal efficiency in their offices, at home or on the road (UI improvements) Maximize the productivity of employees and decrease the number of IT support calls by providing greater up-time for PC users • Quickly roll-back employees systems to a previously working state (System Restore) • Diagnose and correct errors and provide employees with direct access to workarounds or fixes (Corporate Error Reporting) AIR- Verwend-barkeits-studie In Tests mit Windows XP Professional konnten die Teilnehmer im Durchschnitt 25,29 % mehr Aufgaben ausführen als die Teilnehmer mit Windows 2000 Professional. Die Teilnehmer konnten mit Windows XP Professional durchschnittlich 17,72 % mehr Aufgaben ausführen als die Teilnehmer mit Windows Millennium Edition.

11 Neue Möglichkeiten für mehr Produktivität
Verwenden von Tablet PCs an Orten, an denen sich herkömmliche Notebooks nicht eignen Schreiben auf dem Bildschirm und Steuern des Computers mit einem digitalem Stift Verwenden der Sprachfunktion, um Text zu diktieren, Dokumente mit Anmerkungen zu versehen und ggf. an andere Benutzer zu senden Enable employees to quickly and easily take their PC’s on the road allowing them to work smarter and be productive in new, more natural ways • Support for ‘hot docking’ eliminates the need for administrators or employees to create complicated hardware profiles or change hardware configurations (Hot Docking) • Significantly reduce device configuration time by making it easy and quick to add peripheral devices to portable computers even when working offline (Plug and Play and ACPI support) • Provide employees with Tablet PCs in places where traditional notebooks don’t easily go today, such as in meeting rooms and hallways (Tablet PC form factor) • Tablet PC users can use a digital pen to write directly on the screen like a notepad, and to control the computer, like they would with a mouse or a keyboard, use their voice to dictate text, annotate documents for personal use such as taking notes, or to send to others with your comments (Digital Pen Support and Voice Recognition) Whitepaper zum Unter-nehmenswert von Tablet PCs Pilotprojekte mit Tablet PCs in fünf Unternehmen haben gezeigt, dass Information Worker durch ein effizienteres Erfassen, Strukturieren und Durchsuchen von Informationen, ein schnelleres Hinzufügen von Anmerkungen und eine schnellere Überarbeitung von Dokumenten durchschnittlich 147 Stunden jährlich an Zeit gewinnen (9.525 US-Dollar)

12 Fallstudien zur Produktivität Optimieren von Unternehmensprozessen
Maßnahmen für Business Drivers Verhindern von Engpässen durch eine optimierte Datensammlung zum Geschäftsprofil und eine Reduzierung von des Papieraufwands bei Kundenumfragen Erhöhen der Produktivität bei der Sammlung von Daten und bei Tätigkeiten im Außendienst Bessere Kundenbetreuung und flexibleres Reagieren auf Kundenanforderungen Lösung - Tablet PCs mit Windows XP Für das Wartungspersonal, Berater im Außendienst, Manager und Knowledge Worker

13 Sicherheit und Zuverlässigkeit
Schützen des Zugriffs auf das Unternehmens-netzwerk und von vertraulichen Kundendaten Steigern der Produktivität durch Reduzierung von Ausfallzeiten und Wiederherstellen verlorener Daten Reduzieren des Arbeitsaufwands bei der Ver-waltung von Sicherheitsrichtlinien und Patches - so werden wertvolle IT-Ressourcen frei Guard access to the corporate network and protect confidential customer data • Protect company PCs and networks from unauthorized access and common Internet attacks (Smart Card and Internet Connection Firewall) • Keep confidential and sensitive information safe and reduce the risk of data theft on PC’s (Encrypting File System) • Set policies on files and folders to prevent sensitive documents from being taken offline for security reasons (Group Policy) • Equip employees with Smart Cards, which enable secure authentication, logon, and and make mobile computers even safer from attack (Smart Card) • Reduce hardware upgrade costs by enabling the sharing of PCs while protecting personal data, applications, and preferences from others who use the computer (Multiple User Profiles) • Protect company assets by using integrated Information Rights Management capabilities to prevent recipients of documents or messages from forwarding, copying, or printing documents (Information Rights Management) • Create policies for Office 2003 that can be enabled to turn security-related features on and off — as well as have those settings enforced at logon — for all Windows XP users on a corporate network (Office 2003 policies) eTesting Lab-Benchmark-bericht Win XP/Office XP hat sich in allen vier gängigen Sicherheitsszenarien im Vergleich zu früheren Versionen als besser erwiesen: gestohlener Computer, geknacktes Kennwort, Virenangriff und Dokumentwiederherstellung

14 Flexible Infrastruktur
Bereitstellen und Verwalten angepasster PC-Konfigurationen und geringerer Zeit- und Arbeitsaufwand für den Benutzersupport Automatisches Konfigurieren von PCs zur Erfüllung spezieller Anforderungen in Bezug auf Funktionen, Gruppenmitgliedschaften und Standorten von Mitarbeitern Schnelles Bearbeiten von Helpdeskanrufen, damit Mitarbeiter die Probleme nicht vor Ort lösen müssen Help your business realize its potential, by providing a flexible infrastructure and enterprise-level quality and integrity across you desktop software • Deploy and manage customized PC configurations, and spend less time and money supporting users on an individual basis (Group Policy) • Remotely install and upgrade applications so that the entire network is optimized and secure (Software Installation & Maintenance) • Provide access to applications, data, and personal settings to groups of employees regardless of where they log on (User Data & Settings Management) • Fine tune, manage, or simply turn off features you don’t wish employees to use including the ability to identify software remotely and prevent it from running on an employee’s PC (Centralized Lock-down) • Automatically configure PCs to meet specific requirements of an employee’s business roles, group memberships, and location e.g. to simplify folder redirection and provide more robust roaming capabilities (Group Policy with Windows Server 2003) • Provide a cost-effective safety net for certain employees to run critical legacy applications on an interim basis while migrating to a new OS (Microsoft Virtual PC - a client-based virtual machine solution) META Group (14. Februar 2003) "Die meisten Kunden konnten nach eigenen Aussagen die Anzahl der Helpdeskanrufe im Zusammenhang mit dem Betriebssystem um bis zu 50 % reduzieren. Zudem konnten sie die Kundenzufriedenheit erhöhen und die Betriebskosten um mindestens 10 % senken. Die Kunden konnten darüber hinaus mithilfe neuer Plug & Play-Funktionen Images zusammenführen und die Kosten für die Imageverwaltung um mindestens 50 % senken."

15 Fallstudien zur Sicherheit OpenHack IV
Erfolgreiche Abwehr von mehr als Angriffen Erfolgsfaktoren: Technologie: Entwurf einer Anwendung und Datenbank für eine sichere Bereitstellung und einen sicheren Betrieb Prozess: Verwendung dokumentierter, bewährter Konfigurationen; keine Konfiguration allein verantwortlich für die gesamte Sicherheit (umfassender Schutz) Benutzer: Gehen davon aus, das Versuche eines böswilligen Angriffs unternommen werden Weitere Verbesserung Sichere Standardeinstellungen Sichere Codierungsmethoden Einfach zu implementierende Prozesse zur Gewährleistung wiederholter, sicherer Bereitstellungen This case study shows that MS solutions can be deployed successfully with great technology, process and attention to system configuration Detail: OpenHack is an interactive security evaluation, run by eWeek, where a heterogeneous deployment of corporate IT products is evaluated for its ability to withstand the rigors of the Web. OpenHack 4 focused on Web application security. Microsoft solution was never successfully hacked  Oracle solution was successfully hacked within 15 minutes (a subsequent patch to the Oracle solution enabled it to be successful for the remainder of the test). Solution included Microsoft Windows 2000 Server, IIS 5.0, ASP.NET, and Microsoft SQL Server 2000. More Information:

16 Optimale Wirtschaftlichkeit TVO-Ergebnisse
Traditionelle Berwertungsgrundlage Durch-schnittswert Bereich der Werte Internaler Zinsfluss 163 % 26 % bis 440 % Investitionserträge 227 % 25 % bis 583 % Armotisationszeit (in Monaten) 15 Monate 12 bis 18 Monate Diskountfaktor 11 % 10 % bis 16 % Anzahl der PCs (Desktops und Laptops) Mind Mind bis Technology is valuable only if it helps business meet its objectives. An agile business uses technology to act quickly and solve problems that were previously unsolvable. Technology in support of business objectives provides the flexibility to readily scale to new business opportunities, overcome or outflank competitive threats, and continuously exceed customer expectations. But when and how does business know if its IT investments will be worth the cost? One way is to ensure that IT investments are measured in business-centric terms. Just as enterprises calculate the costs and benefits of traditional capital investments, they can apply equal rigor in evaluating IT investments. The decision to invest in a solution will be made based on how well the solution meets the needs of the organization. For profit-focused organizations, the decision is based on how much cash, or wealth, the solution returns to the organization. For non-profit organizations, the decision is often made by how much cash is conserved by implementing the solution. In either case, the sponsors will need a clear understanding of the cash flows associated with the proposed solution. Implementation benefits and costs and cash flow statements will be used by senior management to determine the relative worth of an investment. Most IT managers have a good understanding of how to track and measure costs. But measuring the benefits of an IT investment can often be tricky. Traditionally, IT investments were measured by estimating the reduction in labor costs associated with the solution. This approach may not be meaningful in estimating benefits for specific user groups, for example knowledge workers. More appropriate measures of value might include: Increase in productive time for knowledge workers, Reductions in cycle times, Reduction in use of working capital, Reduction in support and infrastructure costs, Reduction in uncertainty or risk of an outcome, Increase in flexibility, Reduced turnover etc. Then the investment potential, or return-on-investment (ROI), can be presented using the prevailing metrics of the organization. Most organizations use Net Present Value (NPV) and Internal Rate of Return (IRR), Average Payback Period (APP) to evaluate investments. The Results This slide presents preliminary findings of business value studies that use the Gartner Total Value of Opportunity (TVO) methodology. The studies were conducted during 2003 at 16 enterprise customer organizations throughout the world. These companies, which represent a variety of sectors in business, government, and education, use a total of more than 500,000 PCs. Preliminary results of these studies indicate that these organizations, five of whose TVO analyses are in process of assessment by Gartner, will experience a median internal rate of return (IRR) of 163% and a median payback period of slightly less than 15 months on their investment in refreshing their client PC infrastructure. This table shows the projected value of investments in Microsoft and Intel technologies made by the 16 organizations profiled in this report. Each organization’s investment was measured as any other capital investment by using time-tested valuation methodologies that conform to generally accepted accounting practices. In each instance, all companies had a positive IRR and a projected payback period from 12 to 18 months. All organizations profiled in this report will adopt solutions based on Microsoft software and Intel Architecture-based hardware. Each organization anticipates a positive return on its investment that will help to reduce operating expenses, significantly improve IT capabilities including reductions in various costs and improved efficiency in various IT processes, and in all instances where it was measured improve the productivity of its information workers. As of August 2003, all organizations intend to deploy their Microsoft and Intel solution either before or during their next hardware refresh cycle. More than 500,000 desktop or laptop PCs will be affected by these deployments. Results presented consist of both partial TVO studies and complete TVO studies that have been assured by Gartner, Inc. The combined averages of each study group are presented to underline key value areas identified by customers, and are not intended to provide exact guidelines on the potential value other customers may be able to achieve. Die Durchschnittswerte beziehen sich auf 16 Unternehmen weltweit mit insgesamt mehr als PCs

17 Messung der Kosten Gesamtkosten Kosten Vision Studie Schwerpunkt
Ergebnisse Dauer TCO-Manager von Gartner (Total Cost of Ownerschip oder Gesamt-betriebskosten) Bewertung aktueller Gesamtbetriebskosten Simulation der zukünftigen Gesamtbetriebskosten Analyse der Investitionserträge Gartner-bilanzierbar Kostenanalyse-bericht 2 bis 4 Wochen TCO-Analyst von Gartner (Total Cost of Ownerschip oder Gesamt-betriebskosten) Simulation der Gesamtbetriebskosten Beschränkt auf Infrastruktur 3 bis 5 Tage Tool von NerveWire zur Messung von Bereitstellungskosten Desktopkosten Basiert auf Daten aus der Vergangenheit Prognosemodell Geschätzte Bereitstel-lungskosten Weniger als eine Stunde Gesamtkosten IT costs fall into two categories: migration costs and operational costs. Several tools are available to estimate these costs. For example, the costs of ongoing operation of the new solution can be calculated using chart-of-accounts in GartnerGroup’s Total Cost of Ownership (TCO) Analyst or TCO Manager. This can provide the initial and ongoing cash outflows for the projected useful life of the solution. These tools have the advantage of allowing the organization to compare its costs with prevailing industry benchmarks. Microsoft’s business value methods incorporate cost analysis, including total cost of ownership (TCO), but go further to identify the sources of new and existing revenue that IT could bring to the business. These methods are designed to clarify in detail how much value the IT project creates for the organization. These methods also give organizations insight in quantifying the intangible benefits of IT investments, including organizational flexibility, human capital, and ultimately the company’s unique competitive advantages and brand equity. Kosten

18 Messung des Unternehmenswertes
Vision Studie Schwerpunkt Ergebnisse Dauer Gartner Total Value of Opportunity (TVO) Neugestaltung von Unternehmensprozessen Kosten-Nutzen-Analyse Analyse der Investitionserträge Messwerte von Gartner Business Case 3 Wochen Bewertungs-tool von Navigant für Office-Systeme Basiert auf Unternehmensprozessen Branchenstandard KPI Analyse von Investitionserträgen und Möglichkeiten Finanzielle Bewertungs-kriterien 1 Woche Gesamtwert As you become more involved in making IT decisions, especially those that relate to achieving longer-term strategic business initiatives, you will be challenged to define the metrics that accurately measure return on IT investments. Because providing information workers with the latest PC hardware and software is often not considered to be a strategic investment, the dollar value of these fundamental business tools is not commonly or routinely measured. A successful measurement method must derive business value and return on investment metrics that provide executives with bona fide business tools that can help them make more effective and strategic decisions. To provide the greatest value, the method must take a quantitative and a qualitative approach to ensure that both objective and subjective results are taken into account. For the business value studies presented in this report, Microsoft and Intel turned to Gartner Inc. and its Total Value of Opportunity (TVO) methodology for a consistent and comprehensive approach to valuing the financial benefits of IT investments. Gartner Business Performance Framework™ and Total Value of Opportunity The Gartner TVO methodology, a core component of the Gartner Business Performance Framework developed by Gartner Inc., was designed to help organizations determine the business value of their IT investments. The method provides quantitative and qualitative analytical tools that measure value to both the IT and the business aspects of an organization. Enterprises that evaluate the financial benefits of a PC desktop upgrade from both an IT and business perspective are better positioned to make strategic decisions about the value of a new PC desktop to their organization. Enterprises that seek only to minimize cost are well positioned to realize positive ROI. However, because the investment is viewed only from an IT perspective, the full business value will be realized but not identified or measured. By bridging the IT and business view of IT investments, enterprises that conduct even a partial TVO analysis are better able to understand how a new desktop platform could help them achieve their organizational goals.

19 Desktop Value Advisor Tool
Vision Desktop Value Advisor Tool SEE DEMO SCRIPT

20 Bewertung der Lösung Microsoft Consulting Microsoft QuickStart
Vorstellung von Strategien – 1 Tag Architekturentwurf – 2 Tage Workshop zur Konzeptbewertung – 15 Tage Microsoft QuickStart Bewerten des Unternehmensdesktops Microsoft QuickPlan Planung der Einrichtung von Unternehmensdesktops In order to provide more comprehensive solutions for our customers, Microsoft has packaged key sets of products and services into solutions that span Microsoft products. These solutions include additional resources such as services, starter applications and prescriptive guidance. One of these offerings is the Business Desktop solution. Microsoft Quick-Start is a great way to determine if Microsoft technology solutions can help your organization meet its business goals. The Microsoft QuickStart for Evaluating the Business Desktop service is designed to provide you with expert technical advice through a series of tightly focused strategy and technical sessions tailored to your specific business needs. The Microsoft QuickStart for Planning the Business Desktop service is designed to provide you with expert technical services to help in the early stage of a deployment project for Windows XP and Office XP/Office Key to the value of the service is the interactive design sessions during which our consultants gather information on your environment and needs, educate your staff on the critical architecture decisions, and guide you to the best solutions. Our consultants then prepare and review an architecture document with you. In addition MCS offers Strategy Briefings –one-day briefinsg targeted at business leaders. The objective of the Strategy Briefing is to learn about the customer and their issues, to share Microsoft’s larger .NET vision, and understand the concept of a standard Business Desktop as a vehicle to increase TVO and productivity. Architecture Design Session – A two day briefing targeted at senior technical staff. The objective of the Architecture Design Session is to learn about the customer and their issues, educate technical staff on the solution and at the conclusion of the Architecture Design Session, create an “Architectural Assessment” enumerating design issues which were discussed, along with any resolutions and architectural directions.

21 Planen, Einrichten, Bereitstellen
Ent- wicklung Bereit_ stellung Plan Solution Accelerator for Business Desktop Deployment Umfassende Tools, Prozesse und Anleitungen für die Planung, Einrichtung und Bereitstellung von Windows XP, Office XP oder Office 2003 Nutzung von handelsüblichen Softwareprodukten und benutzerdefinierten Skripts sowie von Erfahrungen und Anleitungen zur Entwicklung einer End-to-End-Lösung für die Migration von PCs The Microsoft Solution Accelerator for Business Desktop Deployment (BDD) helps businesses quickly deploy Windows XP Professional, Office XP Professional and Office Professional 2003 Edition. This accelerator enables IT professionals to realize quick return on investment while also setting new standards for reliability, performance, security, and ease of use. Best of all, it's free. BDD provides proven tools and practices that enable IT professionals to: Test for application compatibility upon upgrade to Windows XP. Create a software and hardware inventory to assist in deployment planning. Set up an initial lab environment with deployment and imaging servers. Automate desktop image creation. Provide "light touch" desktop migration for each machine. Ensure that the desktop is hardened to improve the security in the environment. BDD brings together time-honored and well-proven practices, as well as the following Microsoft technologies: Windows Preinstallation Environment (WinPE) CDs as boot disks. Batch files and Microsoft Visual Basic® Scripting Edition files for managing the flow of images. User State Migration Tool (USMT) for capturing and restoring user data. Microsoft Application Compatibility Toolkit 3.0—to gather application inventory, and to test and remediate application-compatibility issues. Office XP Professional and Office Professional Edition 2003 as cornerstone enterprise applications. Office XP Professional and Office Professional Edition 2003 Resource Kit for creating the custom-deployment packages. Windows XP Professional as the deployed workstation operating system.

22 Automatische Bereitstellung
Ressourcen für eine höhere Produktivität Installationen Schnellere Bereitstellungen (Einsparungen bei Personalkosten) Ressourcen ($) + Aktuali-sierungen Höhere Flexibilität Kostengünstigeres Re-Imaging Automatische Softwareaktualisierungen Automatisches Hinzufügen von Anwendungen Automatische Hardwareaktualisierungen + Microsoft Services (or MCS) has implemented a zero touch service offering based on BDD for outsourcing partners, system integrators and enterprise customers deploying Windows XP and Office XP or Office Designed to help these partners and customers create specific desktop services, zero touch has two components: installation and provisioning. Zero touch installation allows partners to automate deployment tasks for image creation and distribution that previously required manual intervention, thereby greatly reducing deployment time and cost. In addition, the zero touch provisioning capability enables partners to built flexible IT Services portal solutions and end users to configure and manage their own desktops, according to the company specific rules set by the IT department. In addition, Microsoft uses a lab on the Microsoft Redmond, WA campus for partners to jointly develop customized desktop solutions based on zero touch. Microsoft recently worked in collaboration with EDS in the lab to help them develop their new myCOE business solution. The zero touch implementation of the Solution Accelerator for Business Desktop Deployment enabled EDS to develop a complete desktop services portal that allows users to self-configure their desktops and applications according to their needs at any given time. As a result, the desktop provisioning services for myCOE gives organizations new levels of flexibility for their technology investments, moving fixed costs to variable, and providing greater levels of flexibility to configure services to meet individual user’s needs. Zeit

23 LL Bean-Fallstudie ROLL VIDEO

24 Aus Office und Windows einen größeren Nutzen ziehen
Anwen- dung Schulungen für Kursleiter, IT-Experten und Endbenutzer Optimale Vorgehensweisen und Dokumentation auf dem Desktopbereitstellungsportal Office Online und Microsoft E-Learning zur Unterstützung von Endbenutzern Vorteile von Software Assurance Tools, Gutscheine für Schulungen, Microsoft E-Learning Home Use Rights, EPP, Online Concierge-Dienst The task is not over once the technologies are deployed. Adoption of the new features by IT departments and end-users is key to a successful deployment It is important to train your users to leverage the new functionality, as well as have the IT department develop customized solutions using XML, smart documents etc on Office 2003. Microsoft offers a variety of training courses and collateral Best practices, ongoing case studies, technical documentation is available for easy access on the desktop deployment portal Office online provides Assistance and Training resources, besides Templates, Clip Art & Media, Downloads, Communities etc to help support end users.It is accessible from all Office programs, and includes programmed links. Support is available for older versions, but it works best with Office 2003 Microsoft's Software Assurance gives you automatic access to new technology and provides productivity benefits, support, tools, and training to help deploy and use software efficiently. Software Assurance Features and Benefits Productivity: Acquire the latest software automatically, spread payments annually, and extend the workplace to the home. New Version Rights Spread Payments Home Use Program (Office Systems software only) Employee Purchase Program (EPP) Support: Access resources that help keep business systems running smoothly. TechNet Online Concierge Chat Tools: Deploy software efficiently, monitor errors, and access Microsoft Windows source code. Corporate Error Reporting (CER) Enterprise Source Licensing Program (ESLP) (Windows Client only) Microsoft Windows Preinstallation Environment (WinPE) Training: Bring employees up to speed quickly on new products and keep IT staff up-to-date on the latest technical information. eLearning Training Vouchers

25 In sieben Schritten zum Erfolg
Durchführen einer TVO-Studie zum Unternehmenswert und/oder Berechnen der Bereitstellungskosten Vision Durchführen eines Microsoft Services- oder Partnerworkshops zur Bewertung von Herausforderungen und Chancen in Bezug auf die Bereitstellung Bewertung Entwerfen eines Bereitstellungsplanes - Ermitteln von Anforderungen in Bezug auf Ziel, Mitarbeiter sowie Zeitrahmen und -planung Plan Ent- wicklung Einsetzen von BDD-Tools und -Prozessen zur Erstellung von Arbeitsstationsimages und Anwendungspaketen Bereit- stellung Befolgen der Anleitungen und optimalen Vorgehensweisen von BDD Solution Accelerator Integrieren der Lösung in die bestehende Betriebsumgebung Betrieb Anbieten von Benutzerschulungen für die Verwendung neuer Features, die Optimierung von Unternehmens-prozessen und das Erhöhen des Unternehmenswertes Anwendung

26 Erfolg beim Kunden Many, many companies are putting Windows XP and Office 2003 to work—and realizing the benefits of the most connected, productive and dependable desktop platform yet.

27 Zusammenfassung Unternehmenswert und Kosteneinsparungen nachgewiesen
Updates und Aktualisierungen aus finanziellen Gründen gerechtfertigt Strategie mit wenig Risiken Basiert auf Microsoft-Unterstützung einer bewährten Plattform sowie auf sieben Schritten für eine erfolgreiche Bereitstellung Erhebliches Potenzial für die Zukunft Erhöhen des wirtschaftlichen Nutzens und Reduzierung zukünftiger Kosten In closing I’d like to make 3 points help to rationalize refreshing your PC desktops to an industry-standard desktop that operates on Windows XP Professional and Office XP or Office 2003: We have made a strong financial justification for upgrading to Windows XP Professional and the Office productivity suite, which can contribute to immediate value and reduces costs. Using objective analysis tools such as the Gartner TVO methodology can help your organization assess both the IT and business benefits of IT investments and more precisely identify where and when that value can be achieved. This is a low-risk strategy because it is based on Microsoft support of a proven productivity platform – and a seven step process and best practices for successful deployment. To maximize the success of information technology (IT) projects, like Business Desktop Deployment, Microsoft provides packaged guidance (BDD SA and Zero Touch) on how to effectively quantify, design, develop, deploy, operate, and support solutions built using Microsoft and some third party technologies. This knowledge comes from Microsoft’s experience with large-scale software development and service operation projects, its consultants experience in conducting projects for enterprise customers, and the best knowledge from the worldwide IT industry. The ability to deploy Windows and Office technologies now offers significant potential for future, optional benefits such as managing information with XML and safeguarding your data with information rights management (IRM), and the ability to get up and running quickly with minimal or no end user training. These benefits can be realized by deploying new capabilities without incurring additional deployment costs.

28 Ressourcen zu Windows und Office
Partner Microsoft Certified Provider-Verzeichnis Partnerlösungen für Desktopbereitstellungen Dienste Dienste von Microsoft für die Bereitstellung von Desktops Business Desktop Deployment Solution Accelerator Technische Informationen Portal für die Bereitstellung von Unternehmensdesktops Belege zum wirtschaftlichen Nutzen für Unternehmen Windows XP Professional auf der Technet-Website Office 2003 auf der TechNet Website Training und Zertifizierungen Spezielle CTEC-Kurse Kurs 2616: Implementieren und Unterstützen von Microsoft Windows XP Professional Kurs 2520: Deploying Microsoft Windows XP Professional (in Englisch) Kurs 2511: Bereitstellen von Office XP Kurs 2380: Building Workflow, Data Access, and Data Analysis Solutions with Office XP (in Englisch) Kurs 2381: Planning Collaborative Solutions with Office XP Technology (in Englisch) Slide not to be read, just for reference by audience of all the different TechNet and CTEC courses available.

29 © 2003 Microsoft Corporation. Alle Rechte vorbehalten.

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