Jens Mannteufel Technical Partner Advisor

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1 Jens Mannteufel Technical Partner Advisor
Storage Efficiency Goal of presentation: Introduce potential enterprise strategic-level customers to NetApp in such a way that NetApp is in the customer’s consideration set for every data management purchase. Script suggestions can be found in the notes section of each slide. To print these pages, use File>Print to open the Print dialog box. From the Print What drop-down list in the lower left section of the dialog box, select Notes Pages. Script NetApp is a storage and data management company focused on delivering solutions that help you transform your business performance and achieve outstanding cost efficiency. Jens Mannteufel Technical Partner Advisor

2 NetApp auf einen Blick Weltweit Enterprise-Kunden
Breites Portfolio an innovativen Lösungen für das Storage- und Datenmanagement Branchenführer als Partner Umfassende Professional Services Weltweiter Support Kundenerfolg als Wachstumsfaktor FY07: $2,8 Mrd 07 06 05 04 03 02 $1 Mrd $2,0 Mrd $3,0 Mrd For those of you who don’t know us, here’s a quick overview. We’re a large, publicly held company, with almost 3 billion in revenue and about 7000 employees worldwide. We’re part of the Fortune 1000, the S&P 500, and the NASDAQ We’ve built a reputation as a high-growth industry leader in the area of storage and data management, focused on customer success. That growth has fueled our ability to build global capabilities to meet the needs of the most successful companies in the world. Our customers have come to rely on us for innovative solutions that give them unprecedented business value and performance. We have offices in over 100 countries and partners around the globe to support your product, services, and support needs. Today’s highly competitive marketplace means we have to deliver products of the highest quality and reliability that also meet the vast data requirements and demanding service level agreements of your critical business applications. We have close partnerships with industry leaders like Oracle, Microsoft, VMware, SAP, IBM, and Symantec, with whom we’ve worked closely to deliver integrated solutions of products, people, and processes that work together to help maximize the results you get. Our professional services organization combines great people, great tools, and great partners to help you get from where you are today to where you want to be. We can help you assess, design, implement, and optimize your data management infrastructure and maximize the value you get from it. NetApp Global Support delivers the systems, processes, and people to help you anywhere in the world with global consistency, addressing complex issues and driving them to quick resolution. Transition to next (optional) slide: The heartbeat of NetApp is our employees, working together to create a model company dedicated to your success. ~7000+ Angestellte Büros in mehr als 110 Ländern Fortune 1000 NASDAQ 100 S&P 500

3 Storage ist wesentliche Komponente des IT Budgets
Storage Efficiency Goal of Slide: Explain how uncertain economic times often push buyers into conservative purchasing habits. Key Messages: As budgets are flattened or reduced, NetApp Storage Efficiency rises in importance because: Less money is required for storage acquisition Less money is required for storage management and infrastructure Storage and data center expansion costs can be delayed or eliminated Peripherals Data Storage verursacht wesentliche Kosten in Rechenzentren Kosten für Storage wachsen jährlich um 50% 9% Networking Servers 27% 19% PCs/ Notebooks Storage 22% 23% Source: IDC Industry Quotes: IDC Perspectives Study, 2008 “Storage is the 2nd highest percentage of IT spend” Effizienzsteigerung im Data Storage ist notwendig! The InfoPro, Wave 11: “Storage spend growth is over 50% per year in average Fortune 1000 companies” NetApp Confidential - Limited Use 3 3

4 Kurzfristige Einsparungen und nachhaltige Reduktion des zukuenftigen Storage-Wachstums
~40 % durchschnittliche Auslastung Quellen: Gartner & IDC NetApp Virtualisierungs-technologien Wachstum Storage Wachstum Nicht virtualisiert fest zugeordnet in LUNs SLA gebundene Silos NetApp Snapshot basierende Technologien (No Duplication) 50 % bis 100 % Wachstum p.a. Quelle: NetApp Kunden Datenwachstum Sicherungskopien Kopien zur K-Fall-Absicherung RAID 1 Kopie Compliance-Kopien Mehrfach-Kopien Dev/Test-Kopien < 5 % Wachstum p.a. Quelle: NetApp Kunden Wachstum der Nutz-Daten Wachstum des Storage-Budgets Zeit 4 4

5 Storage Effizienz basiert auf effizienter Hardware und Software
Storage Efficiency Goal of Slide: Set up the concept of NetApp hardware and software efficiencies being universally integrated Key Messages: NetApp approach to storage efficiency involves several components, both hardware and software These components are designed as integral pieces of a complete solution Storage Hardware Bietet erhöhte Speicherdichte und bessere Performance für effizientere Kapazitätsnutzung Storage Software Bietet Storagevirtualisierung, Datenreduzierung, und Datensicherung, die die Kapazitäts- und Managementaufwand reduziert NetApp Confidential - Limited Use 5 5

6 Höchsteffizienter RAID-Schutz
Anzahl der Paritätsdisks enorm reduziert im Vergleich zum typischen RAID Mirror Überragende Fehlertoleranz Wiederherstellung von 2 zeitgleichen Disk Ausfällen bzw Fehlern RAID 6 Schutz ohne Performanceverlust D A T P R I Y Typischer RAID-Schutz 50% Effizienz D A T P R I Y RAID-DP® Schutz 86% Effizienz

7 Effizienzsteigerung durch Hardware
Storage Efficiency Goal of Slide: Explain the use of large capacity SATA drives in enterprise application Key Messages: 144GB FC drives vs 1TB SATA drives equals a 7X capacity improvement Because SATA drives store much more data per disk drive, resiliency is very important. RAID-DP provides this resiliency, but without the capacity overhead of disk mirroring Our new Performance Acceleration Module (PAM) can effectively increase the read performance of SATA drives, allowing their use in more applications The combination of SATA, RAID-DP, and PAM are the beginnings of a paradigm shift as to what constitutes “high performance” storage SATA Festplatten hoher Kapazität kombiniert mit … RAID-DP® und dem . . . Performance Acceleration Module Ergebnis 6x höhere Speicherdichte pro Watt 3x-7x höhere Kapazität pro Rack Beispiel: 144GB FC vs. 1TB SATA Sowohl Effizienz als auch Performance steigt D P NetApp Confidential - Limited Use 7 7

8 (Overall Response Time)
Kombination aus SATA-Laufwerken und Flash liefert derzeit bestes Preis-/Leistungsverhältnis SPECsfs2008 Resultate Zusammenfassung ~40,000 ops/sec Durchsatz für beide Konfigurationen Grundsystem nutzt 224 x 15k RPM FC Laufwerke und kein Performance Accelerator Module SATA + PAM Konfiguration nutzt die Hälfte der Laufwerke und erhöht die Kapazität um 75% PAM Konfiguration reduziert Anschaffungspreis um 27% um Strombedarf um 54% 224 x FC, 32TB 75% More Capacity # of Disk Drives 112 x SATA, 56TB Key Message: Systems with capacity drives and flash or memory as accelerator will start to replace systems with classical performance drives for many workloads. => FlexScale NetApp offers first versions today and newest reports prove validity FAS3140 SATA + PAM FC Disks Only - BASELINE - (Overall Response Time) ORT 2.59 ms 2.75 ms For more information, visit SPEC® and SPECsfs2008® are registered trademarks of the Standard Performance Evaluation Corporation. NetApp Confidential 8 8

9 Deduplication Integrierte Deduplication
20:1 Reduktion im Sekundärspeicher 30-50% Reduktion im Primärspeicher Funktion anstelle einer zusätzlichen Plattform Danach Davor

10 FlexClone: Platzsparende virtuelle Kopien
Betrieb Test & Entwicklung 6TB Datenbank 8TB 1 Kopie, 4 Clones mit FlexClone® 6TB Datenbank 30TB 5 Kopien ohne FlexClone

11 Effizienzsteigerung durch Software
Vorteile ergänzen sich bei gleichzeitigem Einsatz Snapshot™ Kopien Momentaufnahmen, die nur veränderte und neue Blöcke schreiben. Kein Performance-Einbußen Deduplication Entfernt unnötige Duplikate im Primärspeicher und Sekundärspeicher. 80% 95% FlexClone® Kopien Virtuelle Sofort-Kopien. Nur folgende Veränderungen der geklonten Daten werden zusätzlich gespeichert. RAID DP (RAID-6 Schutz) Schutz vor doppelten Disk Ausfall oder Fehler, ohne Performance-Verlust. 80% 46% Thin Provisioning (FlexVol®) Flexible Volumes, die die vorhandene Kapazität effizienter ausnutzen und eine größere Gesamtkapazität anzeigen. 33%

12 Zinseszins-Effekt der Storage Effizienz
Storage Efficiency Goal of Slide: Explain how 7 NetApp components work together for maximum efficiency Key Messages: As your data continues to grow at a rapid pace, you do not need to grow your storage footprint at anywhere close to that pace You can accomplish this when you deploy the technologies that we’ve brought to bear This is a visual example of the set of things that we provide today These are not individual components, but rather a suite of features that together bring extreme efficiencies to data storage Ungebremstes Datenwachstum Snapshot™ Technology Storage Kosten SATA Drives RAID-DP® Thin Provisioning Thin Replication Virtual Cloning Deduplication Reduzierte Kosten dank höherer Storage Effizienz Benötigte Kapazität NetApp Confidential – Limited Use NetApp Confidential - Limited Use 12 12 12

13 Storagevirtualisierung
NetApp V-Series

14 Storage verbraucht viel Energie
Storage Efficiency Goal of Slide: Illustrate another mounting problem: Controlling the environmental expense required to maintain a datacenter. Key Messages: NetApp reduces data center power requirements via: Reducing the amount of spinning disks needed to support business and technical applications Reducing the requirement to constantly provision more storage Reducing the cost of cooling – for every watt of power brought into the data center, another watt is required for cooling Signifikanter Energieverbrauch von Rechenzentren (USA: 1.5% des nationalen Stromverbrauchs) Bei gleichbleibendem Trend eine Verdopplung in 5 Jahren Stromverbrauch von Storage Hardware wächst am schnellsten Data Center Power Consumption (Billion kWh) 2000 % of Total 2006 Growth Volume Servers 8.0 56.7% 20.9 67.9% 161% Data Storage Devices 1.1 7.8% 3.2 10.4% 191% Network Equipment 1.4 9.9% 3.0 9.7% 114% Midrange Servers 2.5 17.7% 2.2 7.1% -12% High-End Servers 1.5 4.9% 36% Total 14.1 100% 30.8 118% Source: U.S. Environmental Protection Agency “Report to Congress on Server and Data Center Energy Efficiency” – Figure 2.2 NetApp Confidential - Limited Use 14 14

15 Effizienz im Betrieb: Weniger Strom, Kühlung und Platzkosten
~50% weniger Platz ~50% weniger Strom ~50% weniger Kühlung NetApp Wettbewerb 300 240 180 120 60 Power (VA)/Usable TB 52% 8 HE 17 HE 900 600 300 Heat (BTU/Hr)/Usable TB 51% NetApp Wettbewerb NetApp® Wettbewerb Gesamt HE (typische Konfiguration) für 10TB nutzbare Kapazität Möglicher Bereich abhängig von der Umgebung. Quelle: Oliver Wyman Study: “Making Green IT a Reality.” November 2007. Competitors: EMC Clariion and HP EVA. 15

16 Storage Effizienz in Bildern …
Storage Efficiency Goal of Slide: Customer Illustration - BT Key Messages: To get a sense of the effect of this project, the flatbed on the left removed over 20 tons equipment, and on the right is what BT replaced it with. This is what virtualization and Storage Efficiency looks like! Entsorgung von Altlasten Neues Rechenzentrum NetApp Confidential - Limited Use 16 16

17 Storage Effizienz in Zahlen …
Server-Konsolidierung senkt die Kosten Einsparungen in 5 Rechenzentren: 2.133 VMs auf 100 physische Servern $2,4 Mio. an Stromeinsparungen pro Jahr ~660 Racks eingespart Backup-Fenster von 96 Stunden auf 30 Minuten verkürzt LUN Backup in 2-3 Sekunden Aktivierung binnen Minuten ROI binnen 8 Monaten NetApp Features zum Erfolg: Virtualisiertes Provisionieren und Klonen Einheitlicher Datenzugriff (NAS, SAN, iSCSI) Disk-to-Disk Backup BT ist ein führender Anbieter von Kommunikations-lösungen und Services. BT is one of the world's leading providers of communications solutions and services, operating in 170 countries. BT uses a lot of NetApp products throughout their data centers. They undertook a virtualization project to help with increasing challenges. Their key business goals were to: Improve information access • Reduce operational costs by reducing data center footprint, power and cooling expenses. • Improve operational efficiency and increase systems utilization by virtualizing servers and storage. • Respond rapidly to business needs through capacity-on-demand model. The IT Challenge • Backups taking 96 hours (yes, 4 days) • Centralize and Virtualize all storage into one location • Running out of space, power, and cooling capacity Before and After • Racks – estimated 700 racks at 8 sites, replace with 40 at 5 sites (8 per site on average) – this is ongoing • Power – 3103 * 700w (servers, storage, and screens) = p unit = $6640 per day = $2,423,600 a year, replace with 47kw * 5 = 235 KW 6.5 unit = $304 per day = $110,960 a year • Network ports ports per server = Replace with 168 per site = 840 Full ROI in 8 months Entire solution has two interfaces – one to VMware and one to NetApp storage – and the entire infrastructure can be remotely managed from anywhere. This has resulted in huge savings in travel and management costs for provisioning activities. Fully provision a new VM from anywhere in just 12 minutes. It used to take weeks. This means that BT can turn around new request for services within an hour, which has opened a whole new business offering for them.

18 Garantiert 50% weniger Storage in virtualisierten Umgebungen*
Storage Efficiency Goal of Slide: Show that NetApp is willing to guarantee our storage savings Key Messages: NetApp’s 50% guarantee for virtual environments is one way we back up our statements. If we don’t save 50% or more, we provide additional storage shelves free-of-charge We don’t expect to ship many free shelves, we feel 50% is actually a conservative number in this environment NetApp Basierend auf unseren Standard Best Practices Wesentliche Features Thin Provisioning Deduplication RAID-DP® NetApp Snapshot™ Kopien 50 Guarantee* “We now see an average of 83% reductions in redundant data on our VMware® system.” - Jonathan Davis, Duke Institute for Genome Sciences and Policy *Details unter: NetApp Confidential - Limited Use 18 18

19 Vielen Dank © 2008 NetApp. All rights reserved. 19 19 19
© 2008 NetApp. All rights reserved. Specifications are subject to change without notice. NetApp, the NetApp logo, Go further, faster, FlexClone, FlexVol, RAID-DP, SnapMirror, Snapshot, and SnapVault are trademarks or registered trademarks of NetApp, Inc. in the United States and/or other countries. Microsoft is a registered trademark of Microsoft Corporation. Oracle is a registered trademark of Oracle Corporation. SAP is a registered trademark of SAP AG. VMware is a registered trademark of VMware, Inc. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such. © 2008 NetApp. All rights reserved. 19 19 19

20 Beispielrechnung NetApp® herkömmliche Arrays 16 Disks 28 Disks 9 Disks
RAID Schutz vor doppeltem Diskausfall 16 Disks 28 Disks Deduplication im Primärspeicher 9 Disks VMware SRM 22 Disks 61 Disks 11 Disks 33 Disks 14 Disks Primärspeicher VMware® Disk- Based Backup Storage Virtualisierung sollte die Kosten senken 20